Mumumelon® biz model: down the ol' flusher?

Aggie reports this just in from the CBC: Lululemon stocks appear to be taking a bath after an investor's private lab analysis discovered that a new line of clothing purported to contain beneficial health-inducing seaweed additives, turns out to be, ummm, maybe, less than likely to carry this enhancement. Could the venture be (fish?)tanking on the market?

Loyal ESI readers will recall that our nascent Mumumelon® venture was closely modelled on lululemon® -- in a matter/antimatter kinda way, since we're using many of the same marketing ideas to corner the exercise-wear market for the exact opposite somatotype. (That'd be the 'endomorphs', or to us new-age, workout-challenged lay-types, the potentially-lucrative Pillsbury Doughboy® contingent...)

To head off any financially-ruinous speculation among our main investors, I, as Mumumelon's® chief spokescoyote, just want to take this opportunity to assure the market (Huh? Whaddaya whispering at me? Oh! Them...) ...and our valued family of customers... that every mu'umu'u we produce is absolutely guaranteed to be factory-drenched in lime Jell-O®. If you start feeling a blood sugar emergency, say, after climbing the stairs or something, you can just suck on the hem until your head stops spinning and your glucose levels return to normal...

After all, the well-being of our bank accou... uh, customers, is paramount. Thank you.

Image: Toiletology.com

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